Audio tour series, Bonus Tracks, will also launch this summer
(Calgary, AB — June 28, 2023) The National Music Centre (NMC) will be opening Studio Bell seven days a week, starting on Monday, July 3.
Music fans will have more time this summer to explore NMC’s new “Year of the Guitar” exhibitions and learn about the artists and instruments that make Canada rock. Randy Bachman: Every Guitar Tells a Story showcases over 80 guitars and a lifetime of stories from the legendary Canadian rocker. Nickelback fans can get a retrospective look at an exhibit celebrating the Canadian Music Hall of Famers. And visitors can check out 25 legendary guitars as part of Showcase: Guitars.
To add to Studio Bell’s visitor experience, NMC will launch a series of self-guided audio tours, called Bonus Tracks. Bonus Tracks will allow visitors to get unique insights into artifacts, hear from iconic personalities, and listen to compelling stories about Canadian music history, with exclusive audio available in English and French. Bonus Tracks listening devices are free to use for NMC Members or can be rented for $5 at the front reception.
The series kicks off with Bonus Tracks: Randy Bachman on July 6. The perfect complement to the Randy Bachman: Every Guitar Tells a Story exhibition, music fans will get access to 15 extra stories over 45 minutes from Randy Bachman himself, including anecdotes about his first performance, the origins of "Takin' Care of Business," and much more. And stay tuned for Bonus Tracks: Architecture, and other great audio guides to come.
“Being able to open seven days a week is a huge recovery milestone for National Music Centre,” said Andrew Mosker, President and CEO of NMC. “And to be able to operate with an amplified experience for our guests with these new audio guides is also something we’re proud of. We’re really excited about this year’s summer tourism season, and ready to share Canada’s music story with the world!”
Regular admission to Studio Bell is $21.50 for adults, $16.50 for students/seniors (65+), $13.50 for children (3-12 years of age), and free for children under 3 years of age. Admission for NMC Members is free. To become an NMC Member, visit studiobell.ca/become-a-member. Visit Studio Bell seven days a week, from 10:00 am to 5:00 pm.
About National Music Centre | Centre National de Musique
The National Music Centre (NMC) has a mission to amplify the love, sharing, and understanding of music. It is preserving and celebrating Canada’s music story inside its home at Studio Bell in the heart of the East Village in Mohkinstsis (Calgary) on Treaty 7 territory. NMC is the home to four Canadian music halls of fame, including the Canadian Music Hall of Fame, the Canadian Country Music Hall of Fame, the Canadian Songwriters Hall of Fame, and Quebec’s ADISQ Hall of Fame. Featuring musical instruments, artifacts, recording equipment, and memorabilia, the NMC Collection spans over 450 years of music history and innovation. A registered charity with programs that include exhibitions, artist development, performance, and education, NMC is inspiring a new generation of music lovers. For more information about NMC’s onsite activities, please visit studiobell.ca. To check out the NMC experience online, including video-on-demand performances, made-in-Canada stories, and highly entertaining educational content, visit amplify.nmc.ca.
Julijana Capone, Senior Publicist
National Music Centre
email@example.com | @nmc_canada